Press Kit

Press Kit / Media Kit

If you are interested in interviewing Dennis Yu, or plan to write an article about Dennis Yu or BlitzLocal, the following information and media may be of interest. Feel free to embed or link to any of the resources below in your article.


Dennis Yu is CEO of BlitzLocal. He has helped brands grow and measure their Facebook presence and is an internationally recognized lecturer in Facebook marketing, having been featured on National Public Radio, TechCrunch, Fox News, AllFacebook, CBS Evening News, and KTLA-TV. He has spoken at Search Marketing Expo, Search Engine Strategies, Web 2.0, The American Marketing Association, PubCon, Conversational Commerce Conference, Pacific Conferences, HostingCon, Affiliate Summit, Affiliate Convention, UltraLight Startups, MIVA Merchant, and other venues. Yu has also counseled the Federal Trade Commission on privacy issues for social networks.

Dennis has held leadership positions at Yahoo! and American Airlines. His educational background is Finance and Economics from Southern Methodist University and London School of Economics. You can contact him at, his blog, or on Facebook.


Quotable Quote:

“I strongly believe in the metrics > analysis > action process when running marketing campaigns. Metrics and reports that are not actionable are a waste of time. Metrics reflect what has changed significantly since the last time the numbers were crunched, analysis considers why those changes took place, and action involves the steps you’ll take to improve those metrics.” — Dennis Yu, CEO of BlitzLocal


SEO and Social Media in Sydney Australia at SMX with Dennis Yu – The InterZone TV

How Rosetta Stone Successfully Leverages Facebook

SEO Strategies For Small Businesses Go Local & Get Social


Facebook Advertising Interview with Dennis Yu of BlitzLocal (42:25 minutes)

Previous Speaking Engagements

Dennis Yu – Speakers at OMS Online Marketing Conference, Online Marketing Training Courses & Online Marketing Best Practices

Speaker: Dennis Yu: Web 2.0 Expo San Francisco 2011 – Co-produced by O’Reilly Media & UBM TechWeb, March 28 – 31, 2011, San Francisco

PubCon Speaker Dennis Yu Speaker Biography PubCon 2010

SMX Advanced Seattle 2010 – Who’s Speaking

SMX East 2009 Who’s Speaking

Dennis Yu ‘s conference talks and presentations | Lanyrd

Speakers – SMOC – Social Media Optimization Conference

Articles and Guest Posts From Around The Web

Facebook Tips, News, and Info:

How To Use Facebook’s New Power Editor For Ads

How To Succeed At Facebook Advertising

Dennis Yu gives Facebook optimization tips for hosting companies

How to run an effective Facebook campaign for $5

Making a Facebook Page? Avoid this Deadly Mistake…

Facebook Insights and 7 deadly Sins to Avoid

Dennis Yu offering a little PPC love

A Fatal Mistake in Facebook Marketing | Search Marketing Insider

Why Most Brands Are Inadvertently Wasting Money on Facebook

Why B2B Marketing is Facebook’s Best Kept Secret

How to Use Influence to Supercharge Your Facebook Presence

The price of a Facebook fan for media companies

Killer Facebook strategies for publishers

How To Trick People Into Becoming Your Fans On Facebook

How To Steal Your Competitor’s Customers On Facebook

10 Facebook Advertising Tips For Brilliant Marketers

THE Single Critical Factor For Successful Advertising On Facebook

How To Rank #1 In Facebook Search In 60 Seconds For Any Term

11 Killer Ways to Increase Your Facebook CTR

HOW TO: Grow your Facebook Page by 17% in 1 week!

Supercharging Facebook Fan Pages with Ads and Applications

7 Killer Facebook Advertising Tips from ASE09

How To Make 45K a Day Scamming Facebook Ads

Surprise! Moms Are Hardcore Gamers!

Facebook Testing New Reviews Ad Format

Beware Of The Viral Like-Jacking Facebook Pages

Facebook Advertising Interview with Dennis Yu of BlitzLocal

Can You REALLY Trust Your Facebook Friends?

Facebook Games Invite Spammers To Play : NPR

#SESSFO Sneak Peek: Facebook Marketing Interview

How To Spam Facebook Like A Pro: An Insider’s Confession

More Facebook posts on BlitzLocal blog

Case Studies:

Going From ZERO To Popularity – Real Examples

Videos Posted by PubCon: How Rosetta Stone Successfully Leverages Facebook

The Secret To How JVC Gained 35,000 Fans In 30 Days

How A 13 Year Old Gained 16,000 Fans In 96 Hours

How We Got To 40,310 Facebook Fans In 4 Days


SEO: 9 tips for optimizing a nonprofit site

I will do a SEO analysis of your site for FREE!

SEO Value of Article Aggregation Sites

Is SEO A Scam?

More SEO posts on BlitzLocal blog


Google bans 30,000 advertisers—and how this affects you

Parallax : Calculating Technology’s Future: Adsonomies

More PPC posts on BlitzLocal blog

Markets, Models and Profits

Asians in Advertising: BlitzLocal – Dennis Yu

Huge Money In Asian Markets

How Billionaires View Wealth (And How To Avoid Financial Disaster)

The Ultimate Local Ad Agency 2010 Fiscal Model?

Evolve Or Die: 2010 Local Ad Agency Fiscal Models

$1.1 Billion Dollar Judgments Against YOU for Being Part of Latest Online Scams


GoogleAnalytics vs. Omniture: Independent Analysis


Online Lead Generation, Aug 2010 Issue